Network Roots & Cellar

Cultural Programming Blueprint

Cultural Programming & Artist Development

FOR VENUES & BRANDS: Cultural Programming

The Concept Only

Investment: $500

What You Get:

  • Complete concept document (theme, story, audience)
  • Curated playlist (3-4 hours of music)

Timeline: 3-5 hours

The Blueprint

Investment: $1,500-$2,500

What You Get:

  • ✅ Concept document (theme, story, audience)
  • ✅ Spotify playlist (3-4 hours of music)
  • ✅ Menu suggestions (3-5 items)
  • ✅ Artist recommendations
  • ✅ Marketing templates (Instagram posts, captions, hashtags)
  • ✅ Execution timeline (week-by-week guide)

Timeline: 10-15 hours over 1-2 weeks

Artist Restructuring Package

Investment: $500-$1,000

Creative direction and collaboration strategy for artists who need help translating their vision into tangible opportunities.

Who This Is For:

  • Musicians who can’t monetize beyond Spotify
  • Visual artists who undersell their work
  • Content creators with followers but no revenue
  • Chefs/mixologists wanting to start brands

What You Get:

  • 2-3 sessions (2 hours each) over 4-6 weeks
  • Vision translation: Turn your creative vision into cohesive aesthetic and presentation
  • Collaboration mapping: Specific businesses/products you should partner with based on your art
  • Product packaging: How to present your art as sellable experiences
  • Cultural alignment framework: How to pivot your design infinitely while staying authentic to culture
  • Notion template to track your vision and opportunities

Timeline: 4-6 weeks with Zoom calls and Notion template

What This Isn’t: I don’t teach marketing tactics or pricing formulas. I help you see where your art belongs in the cultural landscape and who needs what you create.

Results: Leave with clarity on your aesthetic direction and a list of real collaboration opportunities to pursue.

Ready to Begin?

Whether you’re a venue seeking cultural direction or an artist ready to clarify your vision, the first step is a conversation.

[View Heritage Partnerships] — Explore our exclusive wine collections with complete cultural programming.

[Contact Us] — Have questions? Reach out directly.